Natalie Staaks

Crisis Communication and Disaster Resilience Specialist

Communications strategist Natalie Staaks has demonstrated accomplishments in senior leadership roles within state and local government in Victoria. She has a well-developed reputation as a strategic thinker driving corporate reputation through positioning, with a strong focus on emergency management and building community resilience.


As Director of The Art of Why Communications, Natalie specialises in strategic communication planning and implementation and crisis communication. She has a strong track record in leading the formulation and delivery of change programs, policy reform and crisis management in government and business, working with stakeholder and community through complex issues.

Natalie Staaks